7 Lessons in Sales

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A01=Christine Harvey
Account management
Author_Christine Harvey
B2B sales
b2b sales guide
B2B sales strategies
B2C sales
Become a top salesperson
Body language
Business development
Category=KJMV7
Category=KJS
Category=VSC
Client acquisition
Closing techniques
Commission-based sales
Communication skills
Consultative selling
Consultative selling techniques
Corporate sales
customer acquisition
Customer retention
Entrepreneur sales skills
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_new_release
eq_nobargain
eq_non-fiction
eq_self-help
Fanatical Prospecting
high ticket sales
High-ticket sales closing
how to close deals
How to close more sales
How to overcome objections
How to sell anything
How to sell without being pushy
improve sales performance
Improve sales skills
increase revenue
Increase sales revenue
influence
Lead generation
Master the art of selling
Negotiation and sales
negotiation in sales
Negotiation skills
Negotiation tactics
Objection handling
objection handling guide
Persuasion
Pipeline management
professional selling techniques
Prospecting
Prospecting and closing
Rapport building
Relationship selling
Revenue growth
Sales
Sales Basics
sales communication
Sales communication skills
Sales for beginners
Sales for entrepreneurs
Sales forecasting
Sales leadership
Sales management
Sales mindset
Sales mindset book
sales mindset development
Sales performance
Sales process
Sales productivity
sales prospecting strategies
Sales psychology
Sales psychology secrets
Sales skills
Sales strategy
Sales techniques
Sales techniques that work
sales training book
Sales training guide
Sell or Be Sold
Selling
selling basics
selling skills improvement
Solution selling
SPIN Selling
Startup sales
The Challenger Sale
To Sell Is Human

Product details

  • ISBN 9781399830188
  • Weight: 88g
  • Dimensions: 128 x 196mm
  • Publication Date: 26 Mar 2026
  • Publisher: John Murray Press
  • Publication City/Country: GB
  • Product Form: Paperback
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A SHORT COURSE IN SALES BASICS.
7 Lessons in Sales is a quick course in selling, giving you everything you need to know in just seven short chapters. From listening and asking pertinent questions, to presenting the features and benefits of your product or service to match your customer's needs, you'll discover how to become a world-class salesperson.

* Lesson 1: Jump-start your success formula
* Lesson 2: Develop product and service expertise
* Lesson 3: Understand buying motives
* Lesson 4: Turn objections to your advantage
* Lesson 5: Presentations and closings
* Lesson 6: Create action-provoking systems
* Lesson 7: Implement motivation and support systems

Explore the main themes and ideas in sales, get a basic knowledge and understanding of the key concepts, and test your progress with practical and thought-provoking exercises. 7 Lessons in Sales is your fastest route to success.

ABOUT THE SERIES
7 Lessons are for people who want to succeed at work. From negotiating and content marketing to finance and social media, the series covers the business topics that matter and that will help you make a difference today. Written in straightforward English, each book features a course of 7 short lessons so that with just a little work, you can quickly master the subject.

Christine Harvey is an award winning sales executive, author of six best-selling business books in 22 languages, a board member for corporations, a popular conference speaker, plus a trainer to the U.S military and corporations worldwide.

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