Advertising as Communication
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€192.20
A01=Gillian Dyer
Advertising Language
Advertising's Effects
Advertising’s Effects
American Tv
Author_Gillian Dyer
BBC's Monopoly
BBC’s Monopoly
British Tv
Category=GTC
Category=JBCT
Category=KJS
Category=NH
Commercial Messages
commercials
convenience
Convenience Foods
criticisms
Deep Red
Eighteenth Century Advertisement
eq_bestseller
eq_business-finance-law
eq_history
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
Follow
food
IBA
longer
Make Up
Newspaper Stamp Duty
Patent Medicines
pears
Post-war
publicity
Publicity Images
Slice Of Life
soap
St James Chronicle
stunt
term
Tv Advertising Campaign
Tv Commercial
Tv Company
West Germany
White Horse Whisky
Windsor Safari Park
Young Man
Product details
- ISBN 9781138136670
- Weight: 453g
- Dimensions: 129 x 198mm
- Publication Date: 26 Nov 2015
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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Advertising is a form of communication that constantly impinges on our daily lives, yet we are often unaware of its more subtle form of persuasion, or of the extent to which it manipulates our (consumer) culture. This book sets out to examine advertising as a form of communication in contemporary society and also places it in its wider cultural and economic context.
