A01=Cornelius Holtorf
addyman
archaeological identity perception
Archaeological Stories
archaeologists
Author_Cornelius Holtorf
Category=NK
contemporary
cultural heritage studies
culture
Dinosaur Bones
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
Heinrich Schliemann
Helsingborgs Dagblad
indiana
IOL
Jorvik Viking Centre
Machu Picchu
mass media analysis
media influence on archaeological understanding
media representation archaeology
peter
Peter Addyman
popular
professional
Professional Archaeologists
Public Archaeology
public engagement methods
Public Relations Model
science communication strategies
Speciality Interest
SVT
team
time
Time Team
Tv Documentary
Tv Documentary Series
Tv Personality
Tv Programme
Tv Series
Tv Station
Tv Watcher
UK Advertising
Vice Versa
Viking Age
York Archaeological Trust
Product details
- ISBN 9781598741797
- Weight: 360g
- Dimensions: 220 x 220mm
- Publication Date: 15 Aug 2009
- Publisher: Left Coast Press Inc
- Publication City/Country: US
- Product Form: Paperback
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What impact is there on the field to recognize that archaeology is a regular feature in daily life and popular culture? Based upon the study of England, Germany, Sweden and the USA, Cornelius Holtorf examines the commonalities and peculiarities of media portrayal of archaeology in these countries, and the differences between media presentations and audience knowledge and attraction to the subject, In his normal engaging, populist style, Holtorf discusses the main strategies available to archaeologists in engaging with their popular representations. Possessors of a widely recognized, positively valued and well underpinned brand, archaeologists need to take more seriously the appeal of their work.
