Aries Arise Archive
Regular price
€62.99
Formed in 2009 by Sofia Prantera and Fergus Purcell, London-based and Italian-designed label, Aries has cemented itself as a permanent fixture on the streetwear scene. Consistently turned to as a purveyor of UK-style cool, the clothes are marked by a certain bookish meets street sensibility, garnering it a cult following. The brand has always leaned into an insightful use of graphics, the Aries logo and No Problemo are instantly recognizable and donned by fashionable Gen-Zers, skaters, artists, and tastemakers across the globe. Aries continues to have its finger on the pulse, interacting with an untouchable group of creatives: David Sims, Joshua Gordon, and Mia Khalifa and behemoth brands: Clarks, Crocs, New Balance, while infusing everything they touch with a mixture of expertly curated underground reference points and undeniably fresh energy. This tome, sitting at just under 400 pages, collects the brand s collaborations, photographs, graphics, community, and clothing from the last decade in a way that only Aries can. Insightfully designed by Johnny Lu, creative director of i-D magazine, the book is beautifully printed Munken paper and packed with Aries-isms throughout. A daring visual feast, this volume is a one way ticket to Planet Aries and an essential for any lover of streetwear and its counterparts.
Aries is an influential streetwear label based in London. Angelo Flaccavento is an Italian fashion journalist, writer, and curator.