A01=Philip Erwin
Attitude Behaviour Link
Attitude Behaviour Relationship
attitude change mechanisms in psychology
attitude measurement methods
Attitude Scales
Author_Philip Erwin
behaviour prediction models
behavioural
Behavioural Intentions
belief systems analysis
Bogus Pipeline
Bogus Pipeline Technique
Category=JMH
Category=JMR
Central Cues
change
Cognitive Dissonance Theory
communication
Counter-attitudinal Behaviour
Counterattitudinal Behaviour
Dissonance Theory
Elaboration Likelihood Model
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
expected
High Credibility Sources
Instrumental Conditioning
intention
Low Credibility Source
message
Message Relevant Thoughts
models
Peripheral Cue
Peripheral Route
persuasive
Persuasive Communication
Persuasive Message
psychological constructs
Rounded Treatment
Self-Perception Theory
SEU Model
social cognition
social influence processes
Specific Behavioural Intention
subjective
Thurstone Scale
utility
Product details
- ISBN 9780415196222
- Weight: 226g
- Dimensions: 138 x 216mm
- Publication Date: 16 Aug 2001
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Paperback
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Attitudes and Persuasion provides an up-to-date overview of the crucial role that attitudes play in our everyday lives and how our thoughts and behaviour are influenced. The nature, function and origins of attitudes are examined, and a review of how they can be measured is given. The book addresses complex questions such as whether we always behave in accordance with our attitudes and what factors may influence us to change them.
Phil Erwin has taught and researched in social psychology for over 20 years. He has written numerous journal articles and two previous books. He is currently Head of Psychology at the University of North London.
