Attitudes And Persuasion

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A01=John T Cacioppo
A01=Richard E Petty
Adaptation Level
Adaptation Level Theory
advanced attitude change models
american
arguments
association
Attitude Change
Attitude Discrepant Behavior
Attitude Rating Scale
Author_John T Cacioppo
Author_Richard E Petty
behavioral psychology
belief systems
Biased Scanning
Category=JH
Category=JHB
Category=JMH
change
cognitive dissonance theory
Cognitive Response Approach
Congruity Theory
Contrast Effect
Counterattitudinal Message
credibility
dissonance
Elaboration Likelihood Model
Enduring Attitude Change
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
experimental methodology
Favorable Thoughts
high
High Consequences Conditions
High Credibility Source
Information Integration Theory
John T. Cacioppo
Low Consequences Conditions
Low Credibility Source
message
Message Arguments
motivational processes
Persuasion Situation
Persuasive Message
psychological
Reactance Theory
Richard E. Petty
ROTC Program
social cognition
Social Judgment Theory
theory
Vicarious Classical Conditioning

Product details

  • ISBN 9780813330051
  • Weight: 620g
  • Dimensions: 152 x 229mm
  • Publication Date: 26 Jan 1996
  • Publisher: Taylor & Francis Inc
  • Publication City/Country: US
  • Product Form: Paperback
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This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.
Richard E. Petty and John T. Cacioppo are professors of psychology at Ohio State University. Richard E. Petty and John T. Cacioppo are professors of psychology at Ohio State University.

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