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Be Data Literate

Jordan Morrow
€31.99
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A01=Jordan Morrow
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Analytics
Analyzing data
Author_Jordan Morrow
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Business analyst
Category1=Non-Fiction
Category=GPH
Category=KJC
Category=KJMD
COP=United Kingdom
Data
Data analytics
Data architecture
Data literacy
Data science
Data storytelling
Decision making
Delivery_Pre-order
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eq_business-finance-law
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eq_non-fiction
Language_English
PA=Not yet available
Price_€20 to €50
PS=Forthcoming
softlaunch

Product details

  • ISBN 9781398617773
  • Weight: 390g
  • Dimensions: 156 x 234mm
  • Publication Date: 03 Sep 2024
  • Publisher: Kogan Page Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
  • Language: English
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Description

WINNER: International Book Awards 2023 - Business: Technology (1st edition)

Not everyone needs to be a data scientist, but everyone should be data literate in a fast-moving world that brings new technological developments every day.

It is not enough for a business to have the best data if those using it don't understand the right questions to ask or how to use the information generated to make decisions. Be Data Literate is the essential guide to developing the curiosity, creativity and critical thinking necessary to make anyone data literate, without needing a data science degree.

With learnings to show development and real-world examples from industries implementing data literacy skills, this new edition includes groundbreaking insights into the future of data and AI. Be Data Literate is a practical guide to understanding the four levels of analytics, how to analyze data and the key steps to making smarter, data-informed decisions.
About Jordan Morrow
Jordan Morrow is known as the "Godfather of Data Literacy", having helped pioneer the field by building one of the world's first data literacy programs. He is the founder and CEO of Bodhi Data and the Senior Vice President of Data and AI Transformation for AgileOne, helping to utilize data and AI in the total talent management space. He served as the Chair of the Advisory Board for The Data Literacy Project and has helped companies and organizations around the world, including the United Nations, build and understand data literacy. Morrow is the author of four books: Be Data Literate, Be Data Driven, Be Data Analytical, and Business 101 for the Data Professional all published by Kogan Page. He is based near Salt Lake City, Utah.

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