Becoming a YouTube Musician

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A01=Christopher Cayari
Author_Christopher Cayari
Category=AV
Category=AVS
Category=JBCT
Category=JNU
Category=NH
collaborative music production
creative media practices
digital pedagogy
eq_art-fashion-photography
eq_bestseller
eq_history
eq_isMigrated=1
eq_isMigrated=2
eq_music
eq_nobargain
eq_non-fiction
eq_society-politics
informal learning theory
internet
music education
music learning
online music communities
participatory culture studies
social media
technology integration in music education
video sharing
youtube

Product details

  • ISBN 9781032453644
  • Weight: 470g
  • Dimensions: 138 x 216mm
  • Publication Date: 28 Jul 2025
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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As the most-visited social media site on the internet, the video-sharing platform YouTube has become a highly influential space for musicmaking and learning. Becoming a YouTube Musician: How People Learn, Create, and Connect Online explores how YouTube creators and viewers are using digital video to create and consume music, develop online communities, and engage in formal, informal, and experimental music learning.

Drawing on 26 case studies, the author challenges music educators to incorporate the learning, creative, and social practices of online musicians into their classrooms by helping students learn to participate in an online music system like YouTube. While this book serves as an in-depth analysis of a specific platform, the concepts within are more universal. Becoming a YouTube Musician encourages readers to consider how technology, media, and the internet can be used to innovate teaching by incorporating popular practices that exist on social media. The author shows educators how to apply lessons from the practices of YouTube musicians in their classrooms, facilitating student creativity and engagement in new ways.

Christopher Cayari is Associate Professor of Music Education, Curriculum and Instruction (courtesy), and Womens, Gender, and Sexuality Studies (affiliate) at Purdue University, West Lafayette-Indianapolis.

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