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Before March Madness

Kurt Edward Kemper
€112.99
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1930s
1936 Olympics
1940s
1950s
A01=Kurt Edward Kemper
AAU
Al Duer
anti-Semitism
athletic reform
Author_Kurt Edward Kemper
Category=JNM
Category=NHK
Category=SFM
Clarence Walker
college ahletics
College Division Basketball Tournament
commercialization
Crowley Committee
Division II
Edward Mouzon
Emil Liston
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eq_history
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
eq_sports-fitness
Fred Lewis
Historically Black Colleges
history
history of college basketball
J.H. Nichols
John McLendon
John Wooden
liberal arts colleges
Mack Greene
men's college basketball
Metro Basketball Writers Association
NAIA
Nat Holman
NCAA
NCAA basketball
Ned Irish
NIT
Phog Allen
power in college sports
reform
Sanity Code
Small College Committee
sports history
Tug Wilson
Walter Byers
YMCA

Product details

  • ISBN 9780252043260
  • Weight: 626g
  • Dimensions: 152 x 229mm
  • Publication Date: 10 Aug 2020
  • Publisher: University of Illinois Press
  • Publication City/Country: US
  • Product Form: Hardback
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Description
Big money NCAA basketball had its origins in a many-sided conflict of visions and agendas. On one side stood large schools focused on a commercialized game that privileged wins and profits. Opposing them was a tenuous alliance of liberal arts colleges, historically black colleges, and regional state universities, and the competing interests of the NAIA, each with distinct interests of their own.

Kurt Edward Kemper tells the dramatic story of the clashes that shook college basketball at mid-century-and how the repercussions continue to influence college sports to the present day. Taking readers inside the competing factions, he details why historically black colleges and regional schools came to embrace commercialization. As he shows, the NCAA's strategy of co-opting its opponents gave each group just enough just enough to play along-while the victory of the big-time athletics model handed the organization the power to seize control of college sports.

An innovative history of an overlooked era, Before March Madness looks at how promises, power, and money laid the groundwork for an American sports institution.
About Kurt Edward Kemper

Kurt Edward Kemper is a professor of history and the director of the General Beadle Honors Program at Dakota State University. He is the author of College Football and American Culture in the Cold War Era.

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