Benchmarking in Tourism and Hospitality Industries

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A01=Karl W Wober
Author_Karl W Wober
Category=KJM
Category=KNS
Category=KNSG
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eq_business-finance-law
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Product details

  • ISBN 9780851995533
  • Dimensions: 156 x 234mm
  • Publication Date: 12 Aug 2002
  • Publisher: CABI Publishing
  • Publication City/Country: GB
  • Product Form: Hardback
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This comprehensive and unique work offers a methodological framework for answering key benchmarking questions, with world-wide coverage and usage. Benchmarking is a buzzword of the last decade that describes a method for comparing different companies, by measuring various data, performance and goals. This book focuses on the methodological aspects of the right selection of benchmarking partners.

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