Benchmarking National Tourism Organisations and Agencies
Regular price
€192.20
account
administration
arrivals
best practice national tourism organisations
Brand Australia
Category=KN
Central Government
Direction Du Tourisme
domestic
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
European Travel Commission
france
industry
international
International Monetary Fund
international tourism management
maison
MAISON DE LA
Maison De La France
Mouse Market
Mouse Sector
Mouse Tourism
National Du Tourisme
NITB
operator
organisational benchmarking
Product Clubs
public sector tourism
qualitative comparative research
Regional HQ
SAT
satellite
Secretary Of State
Tourism Australia
tourism governance models
Tourism Ireland
tourism policy analysis
Tourism Satellite Account
Tourism Support System
UK Market
UK Office
UK Travel
VFR
VFR Visit
Product details
- ISBN 9780080446578
- Weight: 589g
- Dimensions: 156 x 234mm
- Publication Date: 02 May 2006
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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This book examines comparative performance and best practice in National Tourism Organisations/ Administrations from extensive research carried out in 2003 and 2004. It compares qualitative and quantitative data in order to ascertain best performance.
Analysis is contained in detail for eight National Tourism Organisations based in four Continents, comprising: Australia, Canada, France, Ireland, The Netherlands, South Africa and Spain. Each country is examined and analysed in the following key areas: Travel and Tourism Performance, Organisation of Tourism, The National Tourism Organisation, structure, Role, Staffing and Offices, Resources and Funding as well as providing case studies of good practice. The book includes methodology of the research and provides discussion and comment of the main roles and success formula in comparable National Tourism Organisations.
• Useful, practical guide to government's involvement in tourism over the past decade or more
• Brings insight from both the academic and practitioner markets
• International Case Studies
Glasgow Caledonian University, Glasgow, UK,
Glasgow Caledonian University, Glasgow, UK,
The Travel Business Partnership, London, UK,
The Travel Business Partnership, London, UK
