Business Development in Licensed Retailing
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A01=Conrad Lashley
A01=Guy Lincoln
active
Active Learning Point
advanced unit management skills
Author_Conrad Lashley
Author_Guy Lincoln
Back Bar
Category=KJMN
Category=KJMV2
Category=KNP
Category=KNS
Category=S
Concerted Effort
Cost Volume Profit Analysis
Critical Parent Ego State
customer
Customer Occasions
CVP.
Ego State
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_sports-fitness
financial planning techniques
Food Operations
foodservice leadership
Gross Profit
hospitality management
Hospitality Retail Organization
human resource strategies
John Marsh
Key Control Point
learning
Licensed Retail
managers
Menu Engineering
occasion
organisational behaviour hospitality
point
Profit Multiplier
PSA
Reflective Practice
Sales Mix
satisfaction
Semi-variable Cost
service operations analysis
Service Quality Management
staff
Staff Retention Rate
Staff Turnover
Staff Turnover Costs
TGI Friday
turnover
unit
Product details
- ISBN 9781138175518
- Weight: 453g
- Dimensions: 189 x 246mm
- Publication Date: 19 Aug 2016
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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'Business Development in Licensed Retailing: a unit manager's guide' details the indispensable skills and techniques needed to manage units within licensed retail organisations in a flexible and entrepreneurial manner.
This book:
· Forms the basis of a complete course for a unit manager's development.
· Provides an overview of the range of skills needed for effective unit management.
· Supports the development of techniques with examples from existing best practice and case examples from companies such as JD Wetherspoon's, TGI Fridays and McDonald's amongst others.
Business Development in Licensed Retailing considers the functional management techniques required at unit management level, covering recruitment, human resource management, operations, service quality and customer relations, financial measurement and analysis, promotions and strategic planning. The analysis systematically provides all the practical know-how you need to produce of a comprehensive business plan for your unit.
Ending with a comprehensive case study that demonstrates all the aspects of business development working in a real-life scenario, the text is ideally suited for lecturers and management development personnel to use as a learning resource through which readers can apply the principles and techniques outlined.
