Care To Compete?
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€21.99
A01=Diane McFerrin Peters
A01=Hal F. Rosenbluth
Author_Diane McFerrin Peters
Author_Hal F. Rosenbluth
Category=KJC
Category=KJF
Category=KJK
Category=KJM
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_nobargain
eq_non-fiction
Product details
- ISBN 9780738201351
- Dimensions: 152 x 229mm
- Publication Date: 10 Sep 1999
- Publisher: Basic Books
- Publication City/Country: US
- Product Form: Paperback
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Why do some companies survive,or even thrive,amidst fierce competition and constant change? Hal Rosenbluth and Diane McFerrin Peters go behind the scenes at fifteen of the world's most resilient and innovative companies to reveal how they have met today's most pressing management challenges and how they prepare for tomorrow.
Hal F. Rosenbluth is CEO of Rosenbluth International, a global travel services firm based in Philadelphia. Recognized as an unconventional and inspirational leader, he joined the company in 1974, becoming the fourth generation to lead the family business.Diane McFerrin Peters was the top communications officer for Rosenbluth International until 1994. She currently consults for Rosenbluth International on special projects.
