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John Williams

CIM Revision Cards:Marketing Management in Practice 05/06

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€27.50
A01=John Williams
A01=marketing Knowledge
Action Centred Leadership Model
advanced marketing revision guide
Assessment Centre
audit
Author_John Williams
Author_marketing Knowledge
Basic Project Objectives
Business Processes
Cash Flow Statements
Category=KJMV7
change management
CIM
communication planning
CRM Implementation
Current Customer Base
customer
direct
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Foster Employee Involvement
Increased Customer Retention Rates
Internal Marketing
Internal Organizational Functions
ives
market analysis
Marketing Audit
Marketing Information Systems
Marketing Plan
Marketing Policies
marketing strategy
MkIS
Modern Work Practices
object
Online Focus Group
operational
Operational Marketing
Operational Marketing Plan
plan
Post Project Review
Quantitative Research
recruitment process
relationship
satisfaction
Selection Procedure Candidates
team
team leadership
Uncertainty Avoidance

Product details

  • ISBN 9780750667777
  • Weight: 158g
  • Dimensions: 105 x 148mm
  • Publication Date: 28 Sep 2005
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Description
Designed specifically with revision in mind, the CIM Revision Cards provide concise, yet fundamental information to assist students in passing the CIM exams as easily as possible. A clear, carefully structured layout aids the learning process and ensures the key points are covered in a succinct and accessible manner. The compact, spiral bound format enables the cards to be carried around easily, the content therefore always being on hand, making them invaluable resources no matter where you are. Features such as diagrams and bulleted lists are used throughout to ensure the key points are displayed as clearly and concisely as possible. Each section begins with a list of learning outcomes and ends with hints and tips, thereby ensuring the content is broken down into manageable concepts and can be easily addressed and memorised
About John Williams | marketing Knowledge
John Williams of Marketing Knowledge