A01=Divia Patel
A01=Rachel Dwyer
Author_Divia Patel
Author_Rachel Dwyer
Category=AJTF
Category=ATF
Category=JBCT
Category=KNTC
eq_art-fashion-photography
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
Product details
- ISBN 9781861891242
- Dimensions: 156 x 234mm
- Publication Date: 01 Jun 2002
- Publisher: Reaktion Books
- Publication City/Country: GB
- Product Form: Paperback
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This is the first book to concentrate on the visual culture of Indian cinema, specifically Bombay-based cinema since 1913. Cinema is one of India’s most vibrant cultural products, as well as a major industry, producing the largest number of films in the world. Drawing on a wide range of sources, Dwyer and Patel examine Bombay cinema’s unique styles, genres and themes, tracing its roots in early photography, theatre and chromolithography and its development as a visual regime that dominates Indian popular culture.
The authors consider mise-en-scène, looking at sets, locations and costumes – crucial to understanding Indian fashion, lifestyle and consumption. They examine the use of hairstyles and make-up in the context of representations of the body in order to explore changing ideas of beauty and sexuality. Other crucial elements that are discussed include ethnicity and Westernization, thus highlighting issues of class, caste, regional variation and religion. Finally the authors look at publicity materials and examine the development of the imagery employed in film-advertising.
Rachel Dwyer is Professor of Indian Cultures and Cinema at SOAS, University of London. She is the author of Filming the Gods: Religion and Indian Cinema (2006) and Bollywood's India: Hindi Cinema as a Guide to Contemporary India (Reaktion, 2014). And, with Divia Patel Cinema India: The Visual Culture of Hindi Film (Reaktion, 2002)
