1930s
A01=Shawna Kidman
Age Group_Uncategorized
Age Group_Uncategorized
america
Author_Shawna Kidman
automatic-update
business models
Category1=Fiction
Category1=Non-Fiction
Category=APF
Category=APFA
Category=APFV
Category=ASZ
Category=AT
Category=ATF
Category=ATFA
Category=ATFV
Category=ATX
Category=DS
Category=DSK
Category=FX
Category=JBCT
Category=JFD
Category=KNT
Category=XA
comic books business
COP=United States
corporate takeovers
Delivery_Delivery within 10-20 working days
entertainment business
eq_art-fashion-photography
eq_bestseller
eq_biography-true-stories
eq_business-finance-law
eq_fiction
eq_graphic-novels-manga
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
financial transformations
history of comic books
hollywood
industrial
influence
Language_English
mainstream film
mainstream television
market crashes
mass medium
niche art
PA=Available
Price_€20 to €50
production
PS=Active
revisionist history
softlaunch
trans medial lens
united states
upheavals in distribution
Product details
- ISBN 9780520297562
- Weight: 454g
- Dimensions: 152 x 229mm
- Publication Date: 30 Apr 2019
- Publisher: University of California Press
- Publication City/Country: US
- Product Form: Paperback
- Language: English
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Comic Books Incorporated tells the story of the US comic book business, reframing the history of the medium through an industrial and transmedial lens. Comic books wielded their influence from the margins and in-between spaces of the entertainment business for half a century before moving to the center of mainstream film and television production. This extraordinary history begins at the medium’s origin in the 1930s, when comics were a reviled, disorganized, and lowbrow mass medium, and surveys critical moments along the way—market crashes, corporate takeovers, upheavals in distribution, and financial transformations. Shawna Kidman concludes this revisionist history in the early 2000s, when Hollywood had fully incorporated comic book properties and strategies into its business models and transformed the medium into the heavily exploited, exceedingly corporate, and yet highly esteemed niche art form we know so well today.
Shawna Kidman is Assistant Professor of Communication at the University of California, San Diego.
