AOM
Automobi Le
Bourbon Reforms
Cage Birds
Category=JBFS
Category=KCZ
Category=NHK
Category=NHTB
Catholic Hospitals
Christmas Shopping
Coffin Handles
Coffin Hardware
commercialization of tradition
commodification of everyday life
Confers
consumer culture studies
Consumerist Worldview
Del Icacy
economic anthropology
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eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
Hair Work
Holy Cross Hospital
IOI
Joseph's Hospital
Local Cheese
marketization of social relations
Marwari Merchants
medical commodification
Nancy Tomes
National Products
National Products Movement
Paradise Fish
Pet Business
Pet Stores
Promo Video
religious marketplace analysis
Tierra Caliente
Product details
- ISBN 9780415935913
- Weight: 560g
- Dimensions: 152 x 229mm
- Publication Date: 09 May 2003
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Paperback
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Commodification refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese are some of the exciting but surprising topics in this volume that show how friendship, death, spirituality, and artisanship all have a price after being commodified. This unique collection of essays is a fascinating take on creating consumer products and consumer identities when what's for sale goes well beyond the thing itself. It will be a course-in-a-box for instructors who want to teach their students about commodification.
Susan Strasser is a Professor of History at the University of Delaware. Her scholarly work focuses on the intersection of private and public: domestic experiences and American corporate activity. She is the author of several books including Waste and Want: A Social Historyof Trash and Never Done: A History of American Housework
