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Phil Jones

Communicating Strategy

★★★★★
★★★★★
€235.60
A01=Phil Jones
Author_Phil Jones
Category=KJC
Category=KJM
change
change communication techniques
Change Programme
Checklist
Clue
compelling
Compelling Future
compliance
De Ve
eA Lig
effective strategy implementation guide
employee motivation strategies
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Feedback
Follow
Forecast
Hold
Ideal
implementation
Iza Tion
Main
malicious
Malicious Compliance
management team alignment
mill
Mission Statement
OK
organisational change management
Otia Tin
Poor
programme
renaissance
Renaissance Worldwide
rumour
S Tr
Smooth
stakeholder engagement
strategic leadership
Strategy Map
Strong
Up
Wo
worldwide

Product details

  • ISBN 9781138469891
  • Weight: 530g
  • Dimensions: 170 x 245mm
  • Publication Date: 22 Aug 2017
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Description

If you don't communicate your strategy in a way that your people understand and find compelling, how can you expect them to help you succeed with it? Research suggests only 5% of the people in an organization understand its strategy. If that is true for your organization, whose strategy are the other 95% implementing? Not yours, that is for sure.'
Phil Jones' Communicating Strategy is designed to help you communicate your strategy in a compelling and effective way, and dramatically improve implementation and the resulting outcomes. It provides a clear framework for building a communication plan as well as practical information, techniques, tools, tips and exercises that can be applied to explain and deliver a complete and coherent message.
With guidance on how to create change champions, the book is vital reading for senior managers globally.
About Phil Jones
Phil Jones is a strategy and performance management specialist. During his career he has helped many organizations develop, communicate and implement their strategy better in organizations as diverse as retail and investment banking, insurance, FMCG, utilities, leisure, manufacturing and IT services. He has worked in the UK, Europe, the US and Far East for organizations ranging from multi-nationals, FTSE100, SMEs, to start-ups. In the public sector he has helped organisations that include City Councils, MoD, NHS Trusts, the Department for Work and Pensions and Strategic Health. Phil's background includes a corporate strategy planning role and in the management team of a dot.com as well as extensive management consultancy experience with the niche consultancy Renaissance set up by Norton & Kaplan (authors of the original balanced scorecard books) as well as both KPMG and Price Waterhouse. He now runs Excitant Limited to help organisations turn strategy, into performance and results through their people.