Communication Policy & Planning In Singapore
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A01=Eddie C.Y. Kuo
A01=Peter S.J. Chen
audience segmentation research
Author_Eddie C.Y. Kuo
Author_Peter S.J. Chen
Average Daily Circulation
Category=AMVD
Central Production Unit
Classical Diffusion Model
demographic media studies
eq_art-fashion-photography
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Family Planning Communication
Government Bodies
institutional communication planning
International Maritime Satellite Organization
International Telecommunication Satellite Organization
mass media analysis
media consumption patterns
Nanyang Siang Pau
national communication policy frameworks
National Library
Pap Government
People's Action Party
People’s Action Party
policy implementation strategies
Popular Tv Program
Seek Family Planning Services
Selector Switch
Sin Chew Jit Poh
Singapore Family Planning
Singapore Parliamentary Debates
Sir Stamford Raffles
Small Island Republic
Television Singapore
Tv Film
Tv Program
Tv Series
Watch Tv Program
Young Men
Product details
- ISBN 9780710300645
- Weight: 453g
- Dimensions: 156 x 234mm
- Publication Date: 04 Jan 1983
- Publisher: Kegan Paul
- Publication City/Country: GB
- Product Form: Paperback
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First published in 1983. This study of communication policy and planning the 1st of its kind in Singapore is an attempt to explore and analyze the following areas: communication systems; communication policy; national level policy planning; institutional level communication planning; and project level communication planning. Following an introductory chapter the chapters of this report sketch the sociodemographic characteristics of Singapore society and the history politics government and economy; describe the component systems of the communication network in Singapore today; present an analysis of the use of major types of mass media by the population broken down by demographic characteristics such as ethnicity age and sex; examine the guiding communication policies on which the present communication systems are built and operated; focuse on the structure of general policymaking and planning at the national level in Singapore; consider communication planning at the institutional level using Radio Television Singapore (RTS) as a case study; discuss project level planning; and make some generalizations on communication policy and planning in Singapore.
