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Comparing Charismatic Leaders’ Communication Styles

Tim P. McMahon
€29.99
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follower mobilization
impression management
persuasive rhetoric
political psychology
presidential communication strategies
qualitative analysis
religious influence politics

Product details

  • ISBN 9781032613062
  • Weight: 190g
  • Dimensions: 138 x 216mm
  • Publication Date: 21 May 2026
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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Description

In examining the presidencies of Barack Obama and Donald Trump, and by extension their communication styles, this book provides a foundation for understanding charismatic leadership and its potent effect on followers.

The book identifies each leader’s charismatic leadership attributes, focusing specifically on communication and impression management. It presents a qualitative collection of leader observations and outcomes based on publications and audio and video recordings. By examining two distinctly different leaders, each with evidence of effective, if controversial, outcomes, it shows a spectrum of approaches to mobilizing followers.

This book is suited to students and readers interested in leadership studies, leadership communication, and persuasion.
About Tim P. McMahon

Tim P. McMahon is Associate Professor of Practice at Creighton University and New York University, USA.

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