Comparing Charismatic Leaders’ Communication Styles

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A01=Tim P. McMahon
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charisma
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dark side communication
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follower mobilization
impression management
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leadership communication
leadership studies
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persuasive rhetoric
political psychology
politics
presidential communication strategies
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qualitative analysis
religious influence politics
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transformational leadership

Product details

  • ISBN 9781032613024
  • Weight: 240g
  • Dimensions: 138 x 216mm
  • Publication Date: 28 Aug 2024
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
  • Language: English
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In examining the presidencies of Barack Obama and Donald Trump, and by extension their communication styles, this book provides a foundation for understanding charismatic leadership and its potent effect on followers.

The book identifies each leader’s charismatic leadership attributes, focusing specifically on communication and impression management. It presents a qualitative collection of leader observations and outcomes based on publications and audio and video recordings. By examining two distinctly different leaders, each with evidence of effective, if controversial, outcomes, it shows a spectrum of approaches to mobilizing followers.

This book is suited to students and readers interested in leadership studies, leadership communication, and persuasion.

Tim P. McMahon is Associate Professor of Practice at Creighton University and New York University, USA.

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