A01=Jon Wuebben
Age Group_Uncategorized
Age Group_Uncategorized
Author_Jon Wuebben
automatic-update
Category1=Non-Fiction
Category=KJE
Category=KJS
COP=United Kingdom
Delivery_Pre-order
Digital Age
Digital Marketing
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Get Noticed Online
Jon Wuebben
Language_English
Mike Volpe
Online Following
PA=Temporarily unavailable
Price_€20 to €50
PS=Active
Search Engine Optimization
Social Media Marketing
softlaunch
Visual Marketing
Product details
- ISBN 9781857885736
- Weight: 409g
- Dimensions: 152 x 226mm
- Publication Date: 12 Feb 2012
- Publisher: John Murray Press
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
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In the digital age, content is no longer confined to the written page. It is spread across web and mobile, taking the form of podcasts, webinars, widgets, and blog posts. Powerful content tells the story of your product or business, but it means nothing if it's not written well, optimized for search and social media, and properly marketed.
In Content is Currency, content strategist Jon Wuebben explains the fine art of content development by utilizing the latest Search Engine Optimization (SEO) and Social Media Marketing (SMM) techniques, and provides you with the tools and strategies you need to get your online content noticed.
Jon Wuebben is the CEO of Content Launch, a global web content development and strategy firm. He is the author of Content Rich: Writing Your Way to Wealth on the Web , and is a recognized expert on the topics of content marketing, social media strategy, and entrepreneurship. Find out more at www.contentiscurrency.com
