Corporate Level Strategy

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A01=Olivier Furrer
advanced corporate governance strategies
Author_Olivier Furrer
Business Unit Managers
Category=KJC
Ceo Pay
Ceo's Ability
Ceo's Tenure
Ceo’s Ability
Ceo’s Tenure
Conglomerate
Corporate Level Strategy
Corporate Strategy
Diversification
Diversified Firms
Efficient Internal Capital Market
Entry Mode
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Firm's Corporate Level Strategy
Firm's Diversification Strategy
Firm’s Corporate Level Strategy
Firm’s Diversification Strategy
global business integration
International Diversification
managerial decision making
mergers and acquisitions analysis
Multi-business Firms
Multibusiness
Multibusiness firms
Multipoint Competition
Multipoint Contacts
Mutual Forbearance
North American Free Trade Agreement
organisational synergies
Portfolio Restructuring
Real Option Theory
resource allocation theory
Single Business Firms
Standard Industrial Classification
Stewardship Theory
Strategic Theory
Taper Integration
Transaction Cost Theory
Unrelated Diversification Strategy
value chain coordination

Product details

  • ISBN 9780415727228
  • Weight: 590g
  • Dimensions: 174 x 246mm
  • Publication Date: 08 Apr 2016
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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The challenges faced by diversified corporations—firms that operate in more than one industry or market—have changed over the years. In this new edition, Olivier Furrer helps students of corporate strategy to consider the impact of critical changes in resources, businesses and headquarters roles on the firm’s ability for establishing and sustaining corporate advantage.

New to this edition are stimulating pedagogical features and additional material such as a new chapter on the theoretical foundations of multibusiness firms, along with a host of new examples from across the world.

A companion website supplements the book, providing PowerPoint slides, a test bank of questions, and lists of suggested case studies.

Olivier Furrer is Chaired Professor of Marketing at the University of Fribourg in Switzerland and Visiting Professor at HEC Geneva, Switzerland and the University of Lille, France.

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