Covid U: Business Lessons From A Pandemic
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A01=Amanda Ishak Prag
A01=Jay Prag
Ambiguity
Author_Amanda Ishak Prag
Author_Jay Prag
Benefit Drivers
Business Trends
Category=KJC
Complexity
COVID-19
Economics
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Human Capital
Lockdown
Pandemic
Social Responsibility
Strategy
Uncertainty
Volatility
VUCA
Product details
- ISBN 9789811267727
- Publication Date: 02 Feb 2023
- Publisher: World Scientific Publishing Co Pte Ltd
- Publication City/Country: SG
- Product Form: Hardback
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From every angle, the world has faced unprecedented change over the past two years. Academics will be dissecting the nuance of the COVID-19 Crisis for decades to come. Yet, for all the promises of research and data, we must understand that the full impact of the pandemic — from child development and college football seasons to healthcare breakthroughs and the future of the film industry — will not be known for at least a generation.This book focuses on the business lessons we have learned since the pandemic began in early 2020. It takes an interdisciplinary approach to examining the effects of COVID-19 on multiple aspects of business, such as marketing and finance. At the same time, it stresses the need to consider the human element of business above all else, showing that people are the most important piece of what has become a devastating and unpredictable puzzle.
