Creative Thinking and Brainstorming
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€55.99
A01=J. Geoffrey Rawlinson
advanced brainstorming strategies for researchers
Author_J. Geoffrey Rawlinson
belt
Bisociative Thinking
Brainstorming Session
Category=KJM
Check List
cognitive barriers removal
creative problem solving
Creative Session
Creative Situation
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eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
George Prince
group facilitation techniques
hardware
Honourable Antiquity
idea evaluation methods
innovation management
J Geoffrey Rawlinson
Live Problem
Man's Belt
Non-participant Observers
organisational creativity
PAG
Paper Clip
Play Back
Reverse Brainstorming
Self-imposed Barrier
session
Silent Incubation
Silly Ideas
Sundridge Park
Suspend Judgement
Synectics Process
Synectics Session
Technical Insiders
Walkie Talkie Radios
Wild Ideas
wildest
Young Men
Product details
- ISBN 9780704505438
- Weight: 453g
- Dimensions: 138 x 216mm
- Publication Date: 28 Apr 1986
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Paperback
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Brainstorming is probably the best known of all the techniques available for creative problem solving. This book, by one of the world’s foremost exponents of brainstorming, begins by identifying the barriers to creative thinking and showing how they can be removed. It goes on to set out systematic procedures for organizing effective brainstorming sessions, for evaluating the ideas produced, and for introducing the brainstorming approach into an organization. This is a highly practical book, illustrated throughout by examples drawn from the author's experience with nearly eight hundred groups of managers in four continents.
After working in the chemical industry, J Geoffrey Rawlinson spent twenty-five years with PA International as a management consultant. He is now a freelance writer and lecturer specialising in brainstorming and creativity.
