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Data and Analytics Strategy for Business

Simon Asplen-Taylor
€68.99
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A01=Simon Asplen-Taylor
accelerating data transformation
activating AI for impact
advanced data and AI strategy
AI
AI adoption in business
AI and ML in business
AI strategy for business leaders
aligning data with business outcomes
aligning tech with enterprise goals
analytics business outcomes
analytics for CIOs
analytics implementation strategy
analytics leadership
Author_Simon Asplen-Taylor
automation
building data trust
business strategy
business-focused data transformation
CAIO business guide
Category=GPH
Category=KJC
CDO strategy playbook
Chief Data Officer guide
data analytics
Data and Analytics Strategy for Business
data and technology leadership
data culture
data governance
data governance frameworks
data mining
data performance optimization
data quality
data quality improvement
data strategy
data transformation leadership
data transparency in enterprise
data-driven decision making
data-enabled enterprise strategy
decision intelligence tools
digital transformation through data
driving value from data
enterprise AI integration
enterprise data governance
enterprise digital maturity
enterprise-wide analytics adoption
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
executive buy-in for AI
Facebook analytics case study
future-ready data strategy
Kogan Page
machine learning
ML deployment at scale
optimizing data investment
performance optimization through analytics
real-world data case studies
scalable analytics systems
securing AI adoption
Simon Asplen-Taylor
strategic data insights
strategy for Chief AI Officers
Tesco data strategy
unlocking data ROI
value-driven data models

Product details

  • ISBN 9781398622036
  • Dimensions: 156 x 234mm
  • Publication Date: 03 Aug 2025
  • Publisher: Kogan Page Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Description

Struggling to convert your data, analytics and AI strategy into business value?

Data and Analytics Strategy for Business by Simon Asplen-Taylor is an essential guide for CDOs, CAIOs, CIOs and CTOs seeking to deliver measurable results from data investments. Focused on aligning data, analytics and AI with strategic goals, this book helps leaders move from initial implementation to transformation.

Fully updated with the latest AI developments, it provides practical tools and real-world insights to accelerate implementation, drive adoption and optimize performance across the organization.

You'll learn how to:
- Align data, analytics and AI to strategic business outcomes
- Build trust through data quality, governance and transparency
- Integrate AI and ML Secure executive and organizational buy-in for long-term success
- Learn from real-world examples including Tesco and Facebook

With guidance grounded in real results, Data and Analytics Strategy for Business helps senior leaders lead smarter, execute faster and unlock enterprise-wide impact.

Themes include: data strategy, AI adoption, analytics leadership, digital transformation, data governance, performance optimization
About Simon Asplen-Taylor
Simon Asplen-Taylor is the founder and CEO of VALSTR, a leading data, analytics and AI consultancy and was the first Chief Data Officer in the UK. He previously served as Chief Data Officer for multiple FTSE firms including Bupa, UBS, Tesco and Regus and led some of the largest data led transformations in Europe. He is a Fellow of the Royal Statistical Society (RSS) and serves on the RSS's AI Taskforce. In 2023, he was named by CEO Magazine as Most Influential Data Analytics CEO. He is based in London, UK.

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