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Please note that books with a 10-20 working days delivery time may not arrive before Christmas.
A01=Art Weinstein
A01=William C. Johnson
Age Group_Uncategorized
Age Group_Uncategorized
Author_Art Weinstein
Author_William C. Johnson
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Category1=Non-Fiction
Category=KJSU
COP=United Kingdom
Delivery_Pre-order
Language_English
PA=Temporarily unavailable
Price_€50 to €100
PS=Active
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Designing and Delivering Superior Customer Value: Concepts, Cases, and Applications

English

By (author): Art Weinstein William C. Johnson

First Published in 1999, this book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s). See more
Current price €61.19
Original price €67.99
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A01=Art WeinsteinA01=William C. JohnsonAge Group_UncategorizedAuthor_Art WeinsteinAuthor_William C. Johnsonautomatic-updateCategory1=Non-FictionCategory=KJSUCOP=United KingdomDelivery_Pre-orderLanguage_EnglishPA=Temporarily unavailablePrice_€50 to €100PS=Activesoftlaunch

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Product Details
  • Weight: 780g
  • Dimensions: 156 x 234mm
  • Publication Date: 23 Nov 2020
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: United Kingdom
  • Language: English
  • ISBN13: 9780367230197

About Art WeinsteinWilliam C. Johnson

Art Weinstein is a professor of marketing in the Huizenga School of Business and Entrepreneurship at Nova Southeastern University Fort Lauderdale. He earned his Ph.D. in 1991 from Florida International University. Dr. Weinstein is the author of The Handbook of Market Segmentation 3rd Edition and Defining Your Market as well as more than 70 scholarly articles and papers on customer-focused topics and marketing strategy issues. He was the founder and editor of the Journal of Segmentation in Marketing. Dr. Weinstein has consulted for many high-tech and service firms.

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