Diamonds Are Forever, Computers Are Not: Economic And Strategic Management In Computing Markets
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A01=Shane Greenstein
Author_Shane Greenstein
Business Strategy
Category=KJC
Category=KNTX
Communications
Computing
Economics
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Information Technology
Internet
Markets
Product details
- ISBN 9781860944512
- Publication Date: 03 Aug 2004
- Publisher: Imperial College Press
- Publication City/Country: GB
- Product Form: Hardback
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This is a collection of 43 essays about the economics and management of information technology markets. The first part of the book focuses on events, notable birth dates and longstanding trends. The unifying theme revolves around the role of human economic behavior in the face of uncertainty and confusion. The contributors' intent is to explain, educate and entertain — to go beyond the obvious.The next part contains writing about the Internet. It discusses the development of the online commercial world, and analyzes the macroeconomic side of the investment boom and bust related to Internet activities. It also focuses on the measurement of economic activity in the digital economy.In addition, the book deals with how computers get used in organizations and discusses the Microsoft antitrust case. Finally, there are two long essays about economic constraints on strategic behavior in markets where standards and platforms matter.
