Digital Customer Success

Regular price €28.50
A01=Kellie Capote
A01=Nick Mehta
Age Group_Uncategorized
Age Group_Uncategorized
Author_Kellie Capote
Author_Nick Mehta
auto customer support
automated customer success
automatic-update
Category1=Non-Fiction
Category=KCK
Category=KCM
Category=KJ
Category=KJSU
Category=RNU
COP=United States
customer success interventions
customer success management
Delivery_Delivery within 10-20 working days
digital customer success interventions. Customer success professionals
digital sales
eq_business-finance-law
eq_isMigrated=2
eq_non-fiction
Language_English
PA=Available
Price_€20 to €50
PS=Active
Reduce churn
softlaunch
touchless customer success

Product details

  • ISBN 9781394205875
  • Weight: 454g
  • Dimensions: 160 x 231mm
  • Publication Date: 27 May 2024
  • Publisher: John Wiley & Sons Inc
  • Publication City/Country: US
  • Product Form: Hardback
  • Language: English
Delivery/Collection within 10-20 working days

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Automate your Customer Success efforts to reduce churn and increase profits

In Digital Customer Success: The Next Frontier, a team of trailblazing Customer Success professionals and digital entrepreneurs delivers an insightful discussion of the next stage in Customer Success management. In the book, you'll discover how to design and deploy touchless and automated digital interventions that help your software users learn and grow as they use your product and unlock the value trapped within it — without ever needing to reach out to a live Customer Success Manager.

The authors provide a detailed “How-To” guide to Digital Customer Success that explains how you can meet the needs of your customers, investors, and team members. You'll explore the basics of the authors' original Digital Customer Success Maturity Model and the core tenets of how to get started. After that, you'll find:

  • Explanations of the ideal organizational structures to enable Digital Customer Success management
  • Case studies and examples from real companies blazing new trails in Customer Success
  • Critical success measurements and metrics you can use to determine if your company is on the right track or if it needs to reorient

Perfect for managers, executives, directors, founders, entrepreneurs, and other business leaders involved in the sale of digital and software products, Digital Customer Success is also a can't-miss resource for Customer Success professionals, sales leaders, marketers, product development professionals, and anyone else with a stake in reducing customer churn and increasing revenues.

NICK MEHTA is the CEO of Gainsight, a leading customer success company, and the bestselling co-author of Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue.

KELLIE CAPOTE is the Chief Customer Officer at Gainsight. She leads the post-sales organization that includes Customer Success Managers, Support, Professional Services, and Customer Success Operations. She has contributed to publications including Forbes, TechCrunch, CMSWire, and others.