Digital Enablement And Innovation In China: A Casebook
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Digital Enablement
Digital Transformation
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Innovation in China
Technological Disruption
Product details
- ISBN 9789813276352
- Publication Date: 25 Mar 2019
- Publisher: World Scientific Publishing Co Pte Ltd
- Publication City/Country: SG
- Product Form: Hardback
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The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.
