Discourses of Global Queer Mobility and the Mediatization of Equality

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A01=Joseph Comer
Advocacy Discourse
Affective Legitimation
Author_Joseph Comer
Business Case
Category=CF
Category=CFB
Category=JBCC
Category=JBCT
Category=JBSF
Category=JBSF2
Closing Reception
critical discourse ethnography in LGBTQ studies
De Waterkant
digital media studies
diversity management
eq_bestseller
eq_dictionaries-language-reference
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
Gay Capital
Global Queer
Good Life
LGBT Diversity
LGBT Traveller
LGBTI Community
LGBTQ Advocacy
LGBTQ Equality
LGBTQ Identity
LGBTQ Inclusion
LGBTQ Life
LGBTQ Medium
LGBTQ People
LGBTQ Politics
LGBTQ Right
LGBTQ Spectrum
LGBTQ Subject
neoliberal political economy
Queer Liberation
queer linguistics
sociolinguistic analysis
transnational advocacy
Young Men

Product details

  • ISBN 9780367521721
  • Weight: 453g
  • Dimensions: 152 x 229mm
  • Publication Date: 21 Sep 2021
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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This book critically unpacks the why and how around everyday rhetorics and slogans promoting global LGBTQ equality. Examining the means by which particular discourses of progress and hope are circulated globally, it offers unique insights into how LGBTQ livelihoods, relationships, and social movements are legitimated and valued in contemporary society.

Adopting an innovative critical discourse-ethnographic approach, Comer draws on scholarship from the sociolinguistics of global mobility, queer linguistics, and digital media studies, offering in-depth analyses of representations of LGBTQ identity across a range of domains. The volume examines semiotic linkages between: LGBTQ tourism marketing; Cape Town, South Africa, as a locus for contemporary ideologies of global mobility and equality; diversity management practices framing LGBTQ equality as a business imperative; and, humanitarian discourses within transnational LGBTQ advocacy. Autoethnographic vignettes and principles from within queer theory are incorporated by Comer’s critical discourse-ethnographic approach, giving voice to personal experience in order to sharpen scholarly understanding of the relationships between everyday ‘social voices’, globalized neoliberal political economy, and the media.

Taken together, the volume expansively (if queerly) maps what Comer refers to as ‘the mediatization of equality’, and will be of interest to graduate students and scholars in critical discourse studies, sociolinguistics, and linguistic anthropology, as well as those working across such fields as media studies, queer studies, and sociology.

Joseph Comer completed his PhD in English Linguistics (Language and Communication) at the University of Bern, Switzerland, in 2019. He is now an associated researcher with the Centre for the Study of Language and Society at the University of Bern.

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