A01=Wang Shaoqiang
Age Group_Uncategorized
Age Group_Uncategorized
architecture and comfort
Author_Wang Shaoqiang
automatic-update
boutique hotels
Category1=Non-Fiction
Category=AKC
Category=KJS
COP=Spain
Delivery_Pre-order
design and leisure
eq_art-fashion-photography
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
guest experience
hospitality
hotel design
interior design
Language_English
lifestyle design
luxury spaces
PA=Temporarily unavailable
Price_€20 to €50
PS=Active
softlaunch
travel culture
visual storytelling
Product details
- ISBN 9788415967286
- Weight: 1451g
- Dimensions: 210 x 285mm
- Publication Date: 10 Jun 2014
- Publisher: Promopress
- Publication City/Country: ES
- Product Form: Hardback
- Language: English
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In a world where corporate identity is of utmost importance and hotels are at the forefront of global mobility, graphics and visuals are a key element of shaping a hotel's brand. This book introduces the visual identities that are formed through the use of logos, business cards, letterheads, and other graphic elements.
Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts, where he is dean of the design, visualization and animation department. He is the founder of Sandu Publishing, whose titles focus on international design, architecture, branding, communication, trends and culture, and the editor of Design 360 magazine and Asia-Pacific Design. He has been invited to lecture at numerous universities, design academies and organizations, and he has also been a jury member for China s most prestigious design and illustration awards."
