Doing Ethnography

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A01=Andrea Molle
A01=Giampietro Gobo
Author_Andrea Molle
Author_Giampietro Gobo
Category=GPS
Category=JHMC
coding
data analysis
data research
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
ethnography
methodology
observation
project
research

Product details

  • ISBN 9781412962254
  • Weight: 770g
  • Dimensions: 170 x 242mm
  • Publication Date: 28 Dec 2016
  • Publisher: SAGE Publications Inc
  • Publication City/Country: US
  • Product Form: Hardback
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Doing Ethnography is invaluable reading for anyone collecting data through observation. Innovative and thought provoking, it is a refreshing take on ethnography stressing both academic rigor and practical necessity. It combines theoretical perspective with tangible action plans and walks you step-by-step through designing, conducting, and evaluating ethnographic research.

The book skilfully introduces the varied tasks and decisions you need to consider before entering the fieldhelping you to avoid common mistakes and to conduct safe, ethical research.

The redesigned Second Edition has cutting edge case studies and examples from across the social sciences and has an embedded awareness of the importance of digital research tools and social media. It also includes a detailed discussion of:

  • Autoethnography
  • Digital Ethnography
  • Visual Ethnography
  • Feminist Ethnography
  • Managing and Analysing data

This is an ideal companion for every novice researcher.

Giampietro Gobo is Professor of Methodology of Social Research and Sociology of Science at the University of Milan (Italy). He was one of the founders of the ‘Qualitative Methods’ Research Network of the European Sociological Association. His interests concern scientific controversies on health issues and workplace studies. He is currently undertaking projects on immunization and COVID-19 policies, and ethnographic experiments in the area of cooperation in small teamwork. His books include Doing Ethnography (Sage, 2008), Qualitative Research Practice (co-edited with C. Seale, J. F. Gubrium and D. Silverman, Sage, 2004) and Constructing Survey Data: An Interactional Approach (with S. Mauceri, Sage, 2014). Dr. Andrea Molle holds a PhD in Sociology from the Universita’ degli Studi di Milano. Between 2006 and 2008 he conducted extensive ethnographic research in Japan. Fellow of the “Japan Society for the Promotion of Science” and the “Royal Asiatic Society of Great Britain and Ireland,” his current research agenda focuses on cross-cultural studies of new religions, implicit religion practices and behaviour, the paranormal, religious violence, and martial arts and warfare studies. His methodological interests include the intersection between ethnography and computational tools for the study of social complexity. He has published a book on new religions (in Italian) and several articles in journals in the fields of Sociology, Anthropology, and Political Science.

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