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European Studies
Mass Communication
Product details
- ISBN 9780803985742
- Weight: 240g
- Dimensions: 138 x 216mm
- Publication Date: 18 Dec 1991
- Publisher: SAGE Publications Inc
- Publication City/Country: US
- Product Form: Paperback
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The broadcasting and other electronic media are in the throes of a prolonged and vigorous restructuring. In this wide-ranging and illuminating text, members of the Euromedia Research Group analyze the nature, dynamics and directions of the changes currently affecting the Western European media.
Outstanding trends explored include the increasing importance of transnational multimedia corporations and the various challenges from commercialization and privatization to traditions of public service broadcasting. The authors also examine the widespread development of local radio and television stations and discuss their regulatory framework.
Denis McQuail is Visiting Professor at the University of Southampton and Professor Emeritus of the University of Amsterdam. Karen Siune is Director of the Danish Institute for Studies in Research and Research Policy
