Electoral Survey Methodology

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Attitude Accessibility
Category=JHBC
Category=JPHF
Category=JPWA
Category=KC
Category=KJ
Computer - Assisted Self-interviewing
Computer Assisted Personal Interviews
Display Sequence
Election study
Elections
Electoral system
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eq_business-finance-law
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eq_nobargain
eq_non-fiction
eq_society-politics
Face To Face
Improve Survey Quality
Intra-class Correlation
Logit Regression Estimates
Multinomial Logit Model
OLS Regression Estimate
Political Economy Experiments
Political process
Postelection Survey
Pre-election Survey
Preelection Survey
Public opinion
Response Order Effects
Response Time Data
Retreatedness Bias
ROL Model
Satisfi Ce
Satisfi Cing
Satisficing
Social Desirability Bias
Survey Modes
University Laboratory Setting
Waseda University

Product details

  • ISBN 9780415859370
  • Weight: 430g
  • Dimensions: 156 x 234mm
  • Publication Date: 11 Apr 2016
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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While it has been some time since computer technologies were first introduced to social surveys, their methodological advantages, as well as potential limitations, are not yet fully appreciated by the relevant communities of scholars, mass media and governmental organizations. What can computer-assisted surveys do which ordinary paper and pencil interviews (PAPI) can never do? How does the usage of computer technology affect the quality of survey process and of collected data? More generally, what are the issues pertinent to the methodology of public opinion inquiry that are now revealed by the availability of computer-assisted surveying technique?

The book seeks to address these questions systematically, with each individual chapter providing a well-focused analysis and ample evidence from Japan. As the computer-assisted survey is bound to be more dominant in the coming years, this book provides an important foundation for future academic studies as well as their practical applications in the field.

Masaru Kohno received his PhD in Political Science from Stanford University in 1994. He had previously taught at the University of British Columbia and had been a National Fellow at Hoover Institution, before he joined Waseda University in Tokyo where he is currently a professor in the Department of Political Science and Economics. Professor Kohno also serves as a Senior Program Officer of the Social Science Section at Japan Society for the Promotion of Science.

Yoshitaka Nishizawa received his PhD in Political Science from Yale University in 1989. He first taught at Meijigakuin University in Tokyo and he moved to Doshisha University in Kyoto in 1997. Professor Nishizawa is a member of the American Political Science Association, the Japanese Political Science Association, and the Japanese Association of Electoral Studies (JAES). He served as President for the JAES for the 2010–12 term.