Product details
- ISBN 9781041139874
- Dimensions: 156 x 234mm
- Publication Date: 14 Aug 2026
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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This book offers the first comprehensive sociological analysis of a Pan-Indian Fandom with a transnational footprint.
It postulates a sociological definition of ‘Fan’ and ‘Fandom’, something lacking in existing literature to date. It also foregrounds a new theory and definition of ‘Persona’, in addition to substantiating fresh concepts like ‘Access Taboo’, ‘Neutral Reciprocity’, ‘Diglossic Fan Sociality’, ‘Numerocracy’ and ‘Post-Banks’. These concepts and definitions serve to anchor and rejuvenate the Sociology of Fan Cultures, a nascent yet timely field of enquiry. The book revitalizes the Structuralist Tradition in Indian Sociology while also illuminating Fandom through a wealth of new perspectives derived from German Idealism, Symbolic Interactionism, Anthropology of Art and Film Semiotics.
This book is an invaluable resource for students and scholars in Sociology, Social Anthropology, Political Sociology, Media Studies, Digital Humanities, Communication Studies, Culture Studies, Film Studies, Performance Studies, Gender Studies, Arts and Aesthetics, and South Asian Studies, giving fresh insights into the evolving dynamics of Fan Cultures in the Digital Age.
Abir Misra is a Sociologist. He received his PhD at the Department of Sociology, Delhi School of Economics, University of Delhi, India. His interests span Cinema and Fan Culture, Structural Anthropology, Digital Culture, Anthropology of Numbers, Sociology of Religion and Gender Studies. He authored two papers on the persona and fandom of Shah Rukh Khan. This is his first book.
