Product details
- ISBN 9781041309352
- Dimensions: 156 x 234mm
- Publication Date: 03 Sep 2026
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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In a world where artificial intelligence threatens to outpace human creativity, this compelling guide offers practical advice on reclaiming creative voice. James Lough empowers readers to access deeper, more original currents of thought and feeling than AI can reach.
Lough begins by offering expert guidance on developing an emergent writing practice. Readers will learn to spark inspiration, write from authentic feeling, and distinguish voice from style. Each chapter features practical exercises which encourage readers to rediscover their unique voice, unearth personal stories, and tap into wells of creativity that no machine can replicate. Lough teaches the skills to deliver ideas and insights to readers, use structure to enhance flow, and create fully-developed characters. He explains the benefits of the SAVE sequence (specific, active, variety, emphasis), as well as demystifying the publishing process.
Reclaiming Creative Voice in the Age of AI is an accessible and practical guide for students and teachers, as well as an invaluable guide for self-study.
James Lough, Ph.D., taught college writing for three decades and now teaches private workshops. He co-founded the Department of Writing at the Savannah College of Art and Design, USA, where he served as department chair and professor. He is the author of This Ain’t No Holiday Inn (2013) and editor of the Independent Publisher Book Award winning anthology, Short Circuits: Aphorisms, Fragments, and Literary Anomalies (with Alex Stein; 2018).
