A01=Trinette Marquis
accessability
Administrators
Author_Trinette Marquis
Category=JNF
Category=JNK
Category=JNT
Category=KJS
communication programs
data
district leaders
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
impact-increasing
leadership
marketing
money-saving
PR
Public Relations Process
Qualitative Research
Product details
- ISBN 9781475841879
- Weight: 503g
- Dimensions: 161 x 233mm
- Publication Date: 12 Jun 2018
- Publisher: Bloomsbury Publishing Plc
- Publication City/Country: US
- Product Form: Hardback
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The demand for effective communication and marketing at the campus and district level has never been more urgent and educational agencies have limited resources that can be directed to these efforts. It is important that our time and energy are directed towards those communication and marketing strategies that will have the most significant impact. Through practical advice, useful examples, and detailed case studies, this book will provide a compelling case for using data to maximize school communication. Whether you are a seasoned PR pro or someone who has taken on communication as one of many duties, there will be at least one money-saving, impact-increasing idea that makes reading this book well worth your time.
Trinette Marquis is Past President of the California School Public Relations Association, Consultant and Part-time Professor at CSU Sacramento. She is passionate about working with public schools and improving school community relationships. Her work has been recognized by the National School Public Relations Association, Medical Marketing Association, and the International Association of Business Communicators.
