Engaging Museum

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A01=Graham Black
Audience Development
Audience Development Plan
audience engagement strategies
Author_Graham Black
British Galleries
BTA
Category=GLZ
Education Resource Materials
Education Resource Pack
educational resource development
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
Exemplary Interpretation
front-of-house management
heritage sites
Incremental Assimilation
Interpretation Plan
interpretive approach
Interpretive Master Planning
Interpretive Planning
interpretive planning methods
Learning Cycle
lifelong learning in museums
Manchester Art Gallery
museum audience analysis techniques
museum visitor experience
museums sites
National Statistics Socio-Economic Classification
Original Servqual Scale
qualitative visitor research
Quantity Surveyor
Thackray Museum
The Engaging Museum
UK Central Government
UK Museum
UK User
UK Visitor
USA National
Visitor Services
Visitor Services Specialists
Young Men

Product details

  • ISBN 9780415345576
  • Weight: 643g
  • Dimensions: 174 x 246mm
  • Publication Date: 26 May 2005
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Paperback
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This very practical book guides museums on how to create the highest quality experience possible for their visitors. Creating an environment that supports visitor engagement with collections means examining every stage of the visit, from the initial impetus to go to a particular institution, to front-of-house management, interpretive approach and qualitative analysis afterwards.

This holistic approach will be immensely helpful to museums in meeting the needs and expectations of visitors and building their audience.

This book features:

  • includes chapter introductions and discussion sections
  • supporting case studies to show how ideas are put into practice
  • a lavish selection of tables, figures and plates to support and illustrate the discussion
  • boxes showing ideas, models and planning suggestions to guide development
  • an up-to-date bibliography of landmark research.

The Engaging Museum offers a set of principles that can be adapted to any museum in any location and will be a valuable resource for institutions of every shape and size, as well as a vital addition to the reading lists of museum studies students.

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