Product details
- ISBN 9780899302577
- Publication Date: 17 May 1988
- Publisher: Bloomsbury Publishing Plc
- Publication City/Country: US
- Product Form: Hardback
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Based on extensive research and consulting experience, the authors of this book affirm that an organization's managerial performance as well as an individual's own personal effectiveness can be greatly enhanced through the Use of mental imagery or visualization techniques. Mental imagery allows its practitioners to learn about management through mental as well as actual practice. It effectively generates a performance orientation in which the individual is required to rehearse specific behaviors for optimum results. The practice of mental imagery techniques are not altogether new. Their application in the field of management, however, represents a valuable innovation that will be of special interest to a wide variety of managerial professionals and the people who train them.
WILLIAM P. ANTHONY is Professor and former Chairman of the Management Department of the College of Business at Florida State University.
E. NICK MADDOX, Assistant Professor of Management, currently teaches behavioral science courses in Management in the School of Business Administration at Stetson University, Deland, Florida.
WALTER WHEATLEY, JR., is a member of the Department of Management at the University of West Florida.
