agencies
agent
Business Process
Candlewood Suites
case studies in tourism technology
Category=KJM
Category=KNSG
Category=UY
chains
Destinations Management System
digital tourism strategies
distribution
electronic distribution channels
eq_bestseller
eq_business-finance-law
eq_computing
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
European Travel Commission
global
hospitality technology management
hotel
ICT adoption in hospitality
Incoming Tour Operator
InterContinental Hotel Group
IST
IST Project
Low Cost Carriers
Medium Sized Tourism Enterprises
online
Online Intermediaries
Online Travel Agencies
operators
OTA
Property Management Systems
Revenue Management
Revenue Management System
Ryan Air
SEO
Soap
Spanish Tourism Sector
system
tourism information systems
travel
travel industry innovation
Travel Wholesalers
Vice Versa
VIP Guest
Wireless Local Area Network
WLAN
Product details
- ISBN 9780750686679
- Weight: 861g
- Dimensions: 165 x 234mm
- Publication Date: 08 Aug 2008
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Paperback
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eTourism Case Studies bridges the gap in contemporary literature by carefully examining marketing and management issues of many international companies that have successfully implemented eTourism solutions.
Divided into six sections this book explores the newest developments in this field, introducing and discussing emerging trends, approaches, models and paradigms, providing visions for the future of eTourism and supporting discussion and elaboration with the help of thorough pedagogic aids.
With contributions from leading global experts both from the industry and academia, each case follows a rigid structure, with features such as bulleted summaries and review questions, as well as each section having its own thorough introduction and conclusion written by the editors, highlighting the key issues and theories.
This is the first book of its kind to bring together cases highlighting best practice and methods for exploiting ICT in the tourism industry, from international market leaders.
