A01=Colin Turner
A01=Debra Johnson
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Author_Debra Johnson
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BRIC Economies
BRICs economic relations
BSE Crisis
Business Diversity
Business in Europe
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Common Agricultural Policy
competition policy Europe
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Corporate Renewal
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Dg Trade
digital economy policy
Emerging Markets
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energy security Europe
Enlargement Fatigue
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EU and CAP
EU and Environment
EU Competition
EU Economy
EU Environmental Policy
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EU institutional framework
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European integration case studies
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Product details
- ISBN 9780415617178
- Weight: 924g
- Dimensions: 189 x 246mm
- Publication Date: 05 Oct 2015
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
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The third edition of European Business is published at a time of turbulence in Europe. This uncertainty puts Europe's unique business environment at risk.
Key features of the new edition include:
- assessments of how individual member states affect the integration process and bring diversity to European business;
- new material on the links between Europe and the World’s other main regions, including emerging economies;
- new case studies on topics such as the rise of the BRICs, the energy crisis, enlargement and the Euro.
The book retains popular pedagogical features to help students make sense of a confusing and complex environment.
A unique and accessible text, the book is ideal reading for students of European and International Business and important additional reading for those interested in European politics and economics.
Debra Johnson is Senior Lecturer in European and International Business at Hull University Business School, University of Hull, UK.
Colin Turner is Associate Professor of International Management at the School of Management and Languages at Heriot-Watt University, UK.
