A01=Neen James
Author_Neen James
brand development strategy
brand identity
branding
business growth
business growth strategy
Category=KJC
client engagement
client experience
client relationships
create lifelong customers
customer experience
customer relations
differentiate your business
drive sales and revenue
eq_bestseller
eq_business-finance-law
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
generate revenue
lead generation
leadership
level up your business
luxurious experience
luxury brands
luxury mindset
marketing and sales
principles of luxury
referrals
sales and marketing
sales journey
transformative client experience
world class branding
Product details
- ISBN 9781774586259
- Weight: 361g
- Dimensions: 146 x 214mm
- Publication Date: 17 Nov 2025
- Publisher: Page Two Books, Inc.
- Publication City/Country: CA
- Product Form: Hardback
Secure
checkout
Fast Shipping
Easy returns
Businesses need to differentiate themselves - whether it is in a luxury industry or not - and the world of luxury offers you a golden key. Author, speaker and consultant Neen James introduces secrets from the luxury industry to grow any business. With her exclusive access model, she offers an insider’s look into how to increase revenue from your most important clients.
The first lesson is that luxury is about experiences, not things. Neen James shows how to elevate every aspect of your brand and every touchpoint with your clients. She introduces you to the five luxury levers - entice, invite, excite, delight, ignite - and offers systems you can implement immediately to introduce the principles of luxury into daily operations.
Drawing on world-class luxury mindset research, interviews with other experts in the industry, and her extensive background, James reveals how to set your business apart.
Neen James is a leadership expert, dynamic keynote speaker, and the author of Folding Time and Attention Pays. She has been named one of the Top 30 Leadership Speakers by Global Gurus multiple years in a row for her work with some of the world's most prestigious brands, including Viacom, Comcast, Virtuoso Travel, Four Seasons, and the FBI. She lives in Tampa, Florida.
