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Eyes On City Hall
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Evan J. Mandery
focus group methodology
giuliani
Giuliani Administration
Giuliani Campaign
Giuliani Time
Governors Island
Hank Sheinkopf
hevesi
Hollow Point Bullets
Louima Case
Manhattan Borough President
nagourney
office
political consultant tactics
political science research
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R. J. Matson
Retail Politics
Rob Shepperson
Ruth's Record
Sex Shops
Straight News Reporting
television era political campaigns
urban governance studies
Wholesale Politics
Young Man
Product details
- ISBN 9780367098896
- Weight: 453g
- Dimensions: 152 x 229mm
- Publication Date: 13 Jun 2019
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
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The Campaign is a close-up look at the paranoid, frenzied, oppressive, and exhilarating world of modern political campaigns?a universe where truth is fungible and moral conviction a mere asset, like good looks or personal wealth. Corporeal restraints do not exist. People regularly become things they are not.Evan Mandery, research director on Ruth Messinger's doomed challenge to Mayor Rudy Giuliani, offers a behind-the-scenes look at political campaigns in the television era. A day-to-day account of the 1997 New York City mayoral race, it takes us to the real battlegrounds of modern politics: polls, focus groups and television editing studios. With Mandery as our guide, we watch first-hand as political consultants, conceive of the ideal candidate and then attempt to fit their client into that ideal, no matter how uncomfortably.The stars of the story are memorable: Rudy Giuliani, popping his eyes and tweaking the truth; Al Sharpton, the colorful preacher and rising political force; and Ruth Messinger herself, torn between her populist political upbringing and the modern political world where money dominates over all other concerns. Sometimes cynical, often mirthful, and always honest, The Campaign will forever change your view of political campaigns.
Evan Mandery
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