Fearless Pricing

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price analysis
pricing ethical guidelines
products
small business
value based pricing

Product details

  • ISBN 9781788608817
  • Dimensions: 140 x 216mm
  • Publication Date: 02 Jun 2026
  • Publisher: Practical Inspiration Publishing
  • Publication City/Country: GB
  • Product Form: Paperback
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"If you're brilliant at what you do, why are you still undercharging?"

You’re smart, experienced, and get incredible results for your clients. But if you’re still charging by the hour, underpricing your value, and ending each month exhausted and underpaid… something’s broken — and it’s not your work ethic.

Fearless Pricing is the no-fluff pricing guide for coaches, consultants, and freelancers who are tired of trading time for money. Using the powerful MONEY framework, business coach Robin Waite shows you how to shift your mindset, build irresistible offers, master sales conversations, position yourself as a premium provider, and take full ownership of your value — without compromise.

Inside, you’ll learn how to:

  • Break free from imposter pricing and self-doubt
  • Design offers that reflect your true worth
  • Sell with confidence (without sounding “salesy”)
  • Attract better clients and charge more with ease
  • Build a pricing model that works for you

It’s time to stop surviving and start thriving. Because fearless pricing isn’t about charging more — it’s about finally getting paid what you’re truly worth.

Robin Waite is the Founder of Fearless Business, a coaching programme for coaches, consultants and freelancers, as well as a best-selling author, business coach and business keynote speaker. Using a structured 1-to-1 coaching program, he focuses on product/offer architecture, pricing, marketing, sales, lead generation and productivity.

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