Festival and Events Management

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Box Office Staff
Castel Del Monte
Category=KJM
Category=KNSG
Category=KNT
Cognizant Communication Corporation
council
cultural tourism impacts
destination branding
Destination Lifecycle
edinburgh
Edinburgh Council
edinburgh's
Edinburgh's Hogmanay
Edinburgh’s Hogmanay
EIF
eq_bestseller
eq_business-finance-law
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eq_isMigrated=2
eq_nobargain
eq_non-fiction
Event Managers
event risk assessment
Hallmark Tourist Events
hogmanay
Hogmanay Festival
industry
international
international festival case studies
martin
Midas Touch
NSW Minister
organizers
Professional Event Manager
public policy events
robertson
Sea Kayaking
Season Tickets
service quality management
SOCOG
sponsorship in arts
Tottenham Hotspur Football Club
venue
Vice Versa
VIP
VIP Area
VIP Servicing
Western Australian Economy
Wine Tourism
Winter Festival
Woodford Folk Festival

Product details

  • ISBN 9781138133303
  • Weight: 970g
  • Dimensions: 156 x 234mm
  • Publication Date: 02 Nov 2015
  • Publisher: Taylor & Francis Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
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Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries.

With international contributions from industry and academia, the text looks at the following:
* Events & cultural environments
* Managing the arts & leisure experience
* Marketing, policies and strategies of art and leisure management

Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.

Ian Yeoman, Martin Robertson, Jane Ali-Knight, Siobhan Drummond, Una McMahon-Beattie