A01=George Presbury Rowell
advertising agent
advertising industry development
American journalism
Author_George Presbury Rowell
Bates House
Bog Le
Category=JBCT
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
Grace Church
historical analysis of advertising practices
Home Town
journalism studies
La Farge
mass communication research
media history
newspaper advertisement
nineteenth century publishing
Porterhouse Steak
print advertising evolution
Rain Drops
Richard III
Rix's Coos Democrat
Ruffed Grouse
STATES UNITED STATES UNITED
STATES UNITED STATES UNITED STATES
UNITED STATES UNITED STATES UNITED
War Time
Young Men
Product details
- ISBN 9780367111519
- Weight: 1140g
- Dimensions: 127 x 202mm
- Publication Date: 05 Jun 2019
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Hardback
Secure
checkout
Fast Shipping
Easy returns
Originally published in 1985, the 52 papers that make up Forty Years an Advertising Agent set forth the inception, the development, and the growth of the art (or science) of advertising in a practical way; interesting and inspiring, the papers are an education to any beginner in advertising. The work has permanent value as a contribution to the history of American journalism, and particularly as a clear exposition of one of its comparatively little understood but most important phases.
