A01=George Presbury Rowell
advertising agent
advertising industry development
Age Group_Uncategorized
Age Group_Uncategorized
American journalism
Author_George Presbury Rowell
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Bates House
Bog Le
Category1=Non-Fiction
Category=JBCT
Category=JFD
COP=United Kingdom
Delivery_Pre-order
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eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
Grace Church
historical analysis of advertising practices
Home Town
journalism studies
La Farge
Language_English
mass communication research
media history
newspaper advertisement
nineteenth century publishing
PA=Temporarily unavailable
Porterhouse Steak
Price_€50 to €100
print advertising evolution
PS=Active
Rain Drops
Richard III
Rix's Coos Democrat
Ruffed Grouse
softlaunch
STATES UNITED STATES UNITED
STATES UNITED STATES UNITED STATES
UNITED STATES UNITED STATES UNITED
War Time
Young Men
Product details
- ISBN 9780367111540
- Weight: 980g
- Dimensions: 127 x 202mm
- Publication Date: 07 Dec 2020
- Publisher: Taylor & Francis Ltd
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
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Originally published in 1985, the 52 papers that make up Forty Years an Advertising Agent set forth the inception, the development, and the growth of the art (or science) of advertising in a practical way; interesting and inspiring, the papers are an education to any beginner in advertising. The work has permanent value as a contribution to the history of American journalism, and particularly as a clear exposition of one of its comparatively little understood but most important phases.
