Framing the Bride

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A01=Bonnie Adrian
artifacts
Author_Bonnie Adrian
beauty standards
bridal
bridal hair
bridal makeup
bridal photography
bride to be
Category=GTM
Category=JBCC
Category=JBCC6
Category=JBSF
Category=JHB
Category=JHBK
Category=JHM
Category=JHMC
cultural history
cultural studies
eq_bestseller
eq_isMigrated=1
eq_isMigrated=2
eq_nobargain
eq_non-fiction
eq_society-politics
makeover
makeup artist
marriage
matrimony
mtv
social history
social studies
taiwan
taiwanese
transformation
victorian england
wedding
wedding day
wedding photography
wedding photos
wedding prep
western beauty standards

Product details

  • ISBN 9780520238343
  • Weight: 499g
  • Dimensions: 152 x 229mm
  • Publication Date: 08 Dec 2003
  • Publisher: University of California Press
  • Publication City/Country: US
  • Product Form: Paperback
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With a wedding impending, the Taiwanese bride-to-be turns to bridal photographers, makeup artists, and hair stylists to transform her image beyond recognition. They give her fairer skin, eyes like a Western baby doll, and gowns inspired by sources from Victorian England to MTV. An absorbing consideration of contemporary bridal practices in Taiwan, "Framing the Bride" shows how the lavish photographs represent more than mere conspicuous consumption. They are artifacts infused with cultural meaning and emotional significance, products of the gender- and generation-based conflicts in Taiwan's hybrid system of modern matrimony. From the bridal photographs, the book opens out into broader issues such as courtship, marriage, kinship, globalization, and the meaning of the 'West' and 'Western' cultural images of beauty. Bonnie Adrian argues that in compiling enormous bridal albums full of photographs of brides and grooms in varieties of finery, posed in different places, and exuding romance, Taiwanese brides engage in a new rite of passage - one that challenges the terms of marriage set out in conventional wedding rites. In "Framing the Bride", we see how this practice is also a creative response to U.S. domination of transnational visual imagery - how bridal photographers and their subjects take the project of globalization into their own hands, defining its terms for their lives even as they expose the emptiness of its images.
Bonnie Adrian is Social Sciences Core Lecturer at the University of Denver.

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