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From Categories to Categorization
From Categories to Categorization
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€115.99
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B01=Anna Tyllström
B01=Nina Granqvist
B01=Rodolphe Durrand
Category1=Non-Fiction
Category=KJMV7
Category=KJU
COP=United Kingdom
Delivery_Delivery within 10-20 working days
eq_bestseller
eq_business-finance-law
eq_isMigrated=2
eq_nobargain
eq_non-fiction
Language_English
PA=Available
Price_€100 and above
PS=Active
softlaunch
Product details
- ISBN 9781787142398
- Weight: 666g
- Dimensions: 152 x 229mm
- Publication Date: 28 Mar 2017
- Publisher: Emerald Publishing Limited
- Publication City/Country: GB
- Product Form: Hardback
- Language: English
Categorization pervades economic life; products, services, firms and industries are continuously being classified by rivals, clients, experts and critics. A stream of research highlighting the importance of market and product categories for organizations and individuals has grown in importance during the past 40 years. This volume contains ten essays on categorization authored by some of the world’s leading scholars within sociology of markets, organization theory, and strategy research. It opens with revisiting the influential theory of “the categorical imperative”, and moves on to present various accounts of the social processes that form part of categorization and elaboration of their consequences. Together, the different chapters effectively show that categorization is a process, tightly connected to actors involved and their specific acts, the characteristics of the entity being categorized, and the context and timing informing these activities. As such, it complements the earlier cognitive perspectives by discussing the evaluative, social, and political manifestations of categorization.
Rodolphe Durand, HEC Paris, Paris, France
Nina Granqvist, Aalto University, Aalto, Finland
Anna Tyllström, Uppsala University, Uppsala, Finland
From Categories to Categorization
€115.99
